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Clearway provides CCTV analytics that detect unusual activity, track movement, and identify risks in real-time to enhance security and operational efficiency. CCTV analytics is an AI-powered software technology that automatically interprets video footage to identify, track, and classify objects (people, vehicles) in real-time.
Clearway’s CCTV Analytics service transforms traditional video surveillance into a smart, proactive security solution. Using advanced AI and video analysis, our systems can detect unusual activity, track movement, identify risks in real-time, and reduce false alarms. Whether you need people counting, perimeter monitoring, or behaviour analysis, CCTV analytics provide sharper insights and faster responses—enhancing both security and operational efficiency.


CCTV analytics is one of the many powerful functions available through AI security, enabling process-driven businesses to map trends, evaluate movement flows, and make informed organisational decisions.
Real-time analysis helps improve road safety by spotting potential collision risks, detecting unusual behaviour, and using footage of traffic incidents to find the best ways to improve safety measures.
Key Benefits of CCTV Analytics




Need Immediate CCTV Security Support?
If you’re dealing with repeated false alarms, suspicious activity or increasing security concerns, our CCTV specialists can quickly recommend and deploy intelligent analytics that provide real-time monitoring and faster incident detection.




We work with property managers, landlords, developers, retailers, utilities, local authorities, and bailiff services to secure vacant properties, commercial units, and infrastructure sites across the UK.





Construction Sites
CCTV analytics help construction managers identify unauthorised access, monitor site perimeters, detect vehicles entering restricted areas and protect valuable tools, plant and materials outside working hours.

Warehouses and Distribution Centres
AI-enabled analytics can trace vehicle movements, monitor activity around loading bays and access-restricted areas, and help prevent theft while improving compliance with health and safety standards.

Retail Parks and Shopping Centres
Intelligent surveillance can identify suspicious behaviour, monitor customer flows, detect abandoned objects and support loss prevention teams with real-time alerts.

Commercial Offices and Business Parks
CCTV analytics improve building security by monitoring entrances, reception areas and car parks, automatically identifying unusual activity while helping manage visitor access.

Vacant Properties
Empty buildings are vulnerable to trespassing, vandalism and arson. CCTV analytics immediately detect movement, perimeter breaches and loitering, ensuring rapid responses before significant damage occurs.

Critical Infrastructure and Public Sector Sites
Utilities, transport hubs, education facilities and local authorities use intelligent analytics to monitor large areas, improve situational awareness and respond quickly to potential security threats.

An AI CCTV system can continually track vehicle counts through Traffic Monitoring, help authorities plan for anticipated bottlenecks and respond immediately when unlawful manoeuvres, accidents or breakdowns occur.
Along with capabilities such as Object Detection Cameras and Stopped Vehicle Detection, progressive surveillance can provide a range of CCTV analysis techniques depending on the location and purpose of the security system.
ANPR can be a simplified system to track repeat visitors or cars, or an AI-driven control system to streamline site entrances. Cameras can determine whether a number plate relates to an authorised vehicle, capture instances of vehicles travelling at speed, and alert security responders when a blacklisted car is spotted.
Server-based CCTV analytics are a cost-effective way to scale the capacity of legacy hardware. AI analysis can detect the presence or absence of specific people, objects and vehicles, report on the direction of travel, and classify objects to exclude or include items depending on your search parameters.
Camera-based analytics are the gold standard in intelligent assessments, processing data at the camera itself to detect an event – such as changes in audio levels, intrusions or image changes – triggering alarm activations.
CCTV analysis is wholly customisable, with the ability to be programmed to respond to predefined events, actions or movements that fall outside of your expected norms.
Adaptive motion detects behaviours calibrated to the monitored area, distinguishing between natural actions (such as blowing leaves) and suspicious events.
Vibration removal means that your video quality is exceptionally clear and is ideal for external cameras with a long-range focus.

From Call to Hire, getting your site secured is straightforward
Our security professionals start with assessing your premises, your existing surveillance and your requirements. This gives us the information we need to offer insights and recommendations on the most suitable analytics that will achieve your security objectives.
Each installation is configured to ensure software can recognise relevant events and normal, non-risky movements, whether counting people and footfall, tracing vehicle movements, monitoring perimeters or identifying anything suspicious like loitering or unusual behaviour patterns.
Analytics are integrated with your existing CCTV cameras or installed alongside new surveillance equipment, ensuring seamless operation with monitoring centres, alarms and access control systems where required.
Once operational, the system continuously analyses live footage, generating immediate alerts whenever predefined events or suspicious activities are detected.
As your business changes, analytics can be adjusted to reflect new layouts, operational requirements or emerging security risks, ensuring your surveillance remains accurate and effective.


There are countless ways in-depth CCTV analytics support intelligent planning, from assessing where to install traffic lights and pedestrian crossings, evaluating the dangers of specific road layouts and determining where to allocate emergency response resources.
Reviewing live or recorded footage manually is time-consuming and often means important incidents are missed. AI analytics automatically identify significant events, allowing operators to focus only on genuine security concerns.
Wildlife, weather conditions and harmless movement can trigger unnecessary callouts. Intelligent analytics distinguish between routine activity and genuine threats, significantly reducing false activations.
Rather than recording events after they’ve happened, CCTV analytics identify suspicious behaviours such as loitering, climbing, perimeter breaches or unusual vehicle movements before incidents escalate.
Large premises can be difficult to supervise effectively. AI continuously monitors multiple cameras simultaneously, ensuring no area is overlooked.
Monitoring deliveries, staff vehicles and visitor traffic manually is inefficient. ANPR and vehicle analytics automatically identify authorised vehicles while highlighting unusual traffic patterns.
CCTV analytics provide valuable business intelligence through people counting, occupancy monitoring and movement analysis, helping improve layouts, staffing and customer experiences.
Traditional cameras simply record footage. Analytics transform your surveillance into a proactive management tool that provides real-time intelligence and actionable information.
Intelligent search capabilities allow operators to quickly locate footage using object type, movement direction, vehicle registration or behavioural triggers rather than reviewing hours of recordings.
Extracting actionable information from your CCTV recordings in real time is an excellent way to take a proactive approach to managing security risks or incidents.



Fisher German LLP
July 2025
Great Service and Rapid Response
I have been using Clearway for over 5 years. One of the standout features of Clearway is their rapid response time.
Axis Europe
July 2025
Can’t Commend Them Enough
The guys were very polite, friendly and professional in their whole attitude. They worked very hard & did a great job!- Can’t commend them enough!
John Fisher S&C Slatter
July 2025
Huge Thanks
A huge amount of thanks goes to ‘Clearway’ for their exemplary conduct and unwavering commitment to the safety of my site management, site operatives and construction site.


Clearway combines advanced AI-powered analytics with decades of security expertise to deliver intelligent surveillance systems that actively identify risks, improve operational awareness and support faster, more informed responses.
Every organisation faces different security challenges. We configure CCTV analytics around your premises, operations and priorities, ensuring alerts focus on the activities that genuinely matter to your business.
Our engineers understand surveillance technology and practical security operations. This allows us to recommend solutions that not only generate useful data but also improve day-to-day protection, incident response and operational efficiency.
Object counting and removal can be programmed to issue a signal when an activity threshold is reached, aimed at targets within protected zones. Auto tracking uses pan, tilt and zoom movements to trace vehicles or individuals of interest, locking on the pathway of travel and enabling precision responses.
Camera sabotage features can determine if a video has been compromised, such as an intruder covering the lens or trying to reposition a fixed camera. Please contact the Clearway team for additional information about any of these features and how adaptive CCTV analytics could enhance your overall security surveillance processes.

Clearway supports diverse sectors requiring rapid security deployment. Our clients include construction companies, property developers, event organisers, and facility managers who need reliable surveillance solutions. We’re trusted by:


Daniel Meeajane explains the importance of CCTV Analytics.
Traditional CCTV only tells you what has already happened. Intelligent analytics completely change that by identifying unusual activity as it occurs and providing immediate alerts before situations develop into more serious security incidents. When configured correctly, CCTV becomes a proactive security tool rather than simply a recording system.




AI analysis is extremely accurate and operates within defined parameters to pinpoint actions, movements, objects or individuals, whether safeguarding assets from being removed or detecting unwanted behaviours.
The sharply focused monitoring functionality provides an accuracy of 98% and above, with outstanding image quality and metrics such as vehicle licence plate detection, movement speeds, directions of travel and repeat occurrences.
When the analysis triggers an alert, a signal is dispatched in as little as one second, allowing responders to focus their resources on the highest security risks without false alarm activations.
The analytical functions are driven by AI, using algorithms to read the video data, recognise the context, and perform processes or actions.
Each piece of footage is analysed, with cameras or servers set up to recognise chosen activity triggers and issue instant alerts.
System managers can create their defined parameters from the outset, instructing the AI what to look for and the process chains to follow whenever a trigger occurs.
CCTV cameras can capture thousands of hours of footage, which would be impossible to look through manually.
AI analysis facilitates more reactive responses, reducing the potential for criminal activity, with automatic notifications issued as required to the designated responder or monitoring team.
In many cases, yes. CCTV analytics can often be integrated with existing surveillance systems, allowing businesses to add AI-powered monitoring without replacing all of their cameras.
We’ll assess your current equipment and recommend the most effective solution based on your existing infrastructure and security objectives.
Absolutely. Analytics can be configured to detect the specific activities that matter most to your organisation, from perimeter breaches and vehicle movements to people counting, object removal, loitering or restricted-area access.
This ensures the system generates relevant alerts while reducing unnecessary notifications.


Our other services that go hand-in-hand to improve the security of your site.





Clearway is a national security company, delivering the highest standards of security across the UK's cities and rural areas alike.
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